Believe Artist Services offers a large expertise developing innovative digital-first marketing strategies tailored to independent artists in more than 14 countries (including France, Germany, UK, Russia, India, Brazil, …). Artist Services leverage Believe’s unique technology and data driven insights to deliver results as well as best in class digital distribution.

For more than 15 years, Believe Label & Artist Solutions has been offering distribution and digital Marketing solutions to independent artists and labels in 50 countries across the world. Thanks to a content distribution and marketing platform powered by a team of experts in artist development, believe L&AS allows artists and labels to build, engage and monetize their audience on streaming, video and social media channels.

Ishtar is a catalogue brand comprising primarily of the catalogues of erstwhile Venus Music, an Indian music record label company acquired by Believe. This iconic Indian music catalogue was originally a movie and soundtrack production house founded in the 80s and houses iconic hits from the 1990s to early 2000s. In 2023, Believe acquired the catalogue of Punjabi label Whitehill Music, also adding it to the Ishtar catalogue as a sub-brand called Ishtar Punjabi. Today, Ishtar, along with Ishtar Punjabi and Ishtar Regional sub-brands, is a market leader in the entertainment industry with a worldwide presence, boasting a YouTube channel with over 45 million subscribers.

Founded in 2005 and acquired by Believe in 2015, TuneCore is the global DIY platform for independent musicians to build audiences and careers, with technology and services across distribution, publishing administration and a range of promotional services.  The company distributes music to 150+ digital stores and streaming partners and pays 100% of 100% of earnings directly to the artists. Headquartered in Brooklyn, NY, with offices in Los Angeles, Nashville, Atlanta and Austin, the company operates globally through local teams based in the UK, Germany, France, Belgium, Italy, Russia, Brazil, Mexico, Nigeria, South Africa, India, Japan and Singapore.

Created in 2015, Believe Sync is the creative licensing branch of the world leading digital music company Believe; providing music for advertising, TV, film and video games from a diverse selection of independent artists and labels. The department works closely with partners in the creative industries to deliver music to audiences around the world.