We have two hearts at Believe: our People and our Artists. Together we create mutually beneficial opportunities, positively transforming the music industry.

Denis Ladegaillerie, Chief Executive Officer
Denis Ladegaillerie Crédit Anis Martin - Cocarde.co
Our manifesto
  • We believe in artists and labels

    WE BELIEVE THAT EACH ARTIST AND LABEL IS DIFFERENT

    We strive to build solutions best adapted to each of them, at each stage of their career and development.

    WE BELIEVE IN LOCAL ARTISTS AND DIVERSITY

    We build local teams to support artists and labels with close proximity. We also aim to increase diversity by working with artists and labels across all genres and music communities.

    WE BELIEVE IN RESPECT, FAIRNESS AND TRANSPARENCY

    We work to live by these values in all our activities to build long term trust relationships with the artists, the labels and all our partners.

    WE BELIEVE THAT INDEPENDENCE MEANS FREEDOM AND POWER

    Artists should own their art and have the freedom to make their own decisions, with no limit on what they can do.

    WE BELIEVE THAT CREATIVITY AND TECHNOLOGICAL INNOVATION ARE COMPLEMENTARY

    We use technology to enhance artist creativity and artist development, never to replace human creativity.

  • We believe in people

    WE BELIEVE IN THE COMBINATION OF INDIVIDUAL TALENTS to complete each other.

    Our talents in music, technology and digital collaborate to build unique and innovative solutions for our artists and labels.

    WE BELIEVE IN LOCAL AND DIVERSE TEAMS, in complete proximity with our artists and labels, taking an active part in the music ecosystem and with an indisputable passion for local music.

    We believe respect, fairness and transparency in our internal teams.

    WE BELIEVE IN THE POWER OF OUR PEOPLE, who grow every day to best develop our artists and become the leaders of tomorrow in the music industry.

    WE BELIEVE IN INNOVATION, which encourages our teams to invent new services to benefit our artists.

     

Celine Hitti

Believe is a great place to work because it ensures excellent performance in the workplace by investing in continuous training and guaranteeing a professional learning environment for all employees.​ ​Innovation is crucial in the digital music business; we always aim for progression of knowledge and be up-to-the-minute with the technologies.​ We build trust with our clients by supporting them, and by sharing our knowledge with them which allows them to grow steadily and surely. ​We are the stores’ trusted partners when it comes to testing new features and discovering new frontiers. Innovation is in our genes.​

Celine Hitti
Trade Marketing Leader MENA
Fredy Zaadi Penda

For me, fairness is something we need to nurture in ourselves, to treat each and every one around us with kindness. At Believe, we embody fairness by paying respect to one another as well as sharing our expertise with each artist, coworker and partner without any prejudice.

Fredy Zaadi Penda
Urban Label Manager France