Our governance

Executive Management Committee

The Believe Executive Committee, which is focused on operations, is composed of members in charge of Group functions and members in charge of Business Operations with heads of key regions. The Committee is focused primarily on driving and implementing the Group’s strategy, monitoring performance and coordinating projects in the different countries and regions of the Group.

Denis Ladegaillerie, Founder and Chief Executive Officer
Graduate of Sciences-Po Paris, ESCP Europe and Duke University (Durham, North Carolina, USA), 52 years old, Denis Ladegaillerie began his career in 1998 in New York, practising business law in an international firm. In 2000, he joined Vivendi in Paris as a business analyst and continued his career within the group in New York as Chief Financial and Strategy Officer for digital activities at Vivendi Universal, until 2004. On the strength of his past success in online music, in 2005 Denis Ladegaillerie founded the Company, of which he is currently the Chief Executive Officer.
Xavier Dumont, Chief Financial & Strategy Officer
Xavier Dumont is Believe’s CFSO, having joined the Group in 2016. He started his career working in a large international audit firm in France and Ireland before holding several roles as Director of Financial Control, CFO and COO mainly in retail (Fnac Group, Oxybul) and E-commerce (Pixmania). Xavier Dumont is a graduate of HEC (1992).
Béatrice Dumurgier, Chief Operating Officer
Starting her career at McKinsey & Cie, Béatrice Dumurgier joined the French Ministry of Finance in 2000 at Paris Club Secretary and Agence des Participations de l’Etat. In 2004, she joined BNP Paribas where she held various positions,such as VP M&A & Strategy at Cetelem, COO of French Retail Banking division and CEO of Personal Investors, BNP Paribas’ online brokerage Business Unit. In 2019, she joined BlaBlaCar as COO, a position that she held up to 2021 when she joined BlackFin Capital Partners as Senior Advisor.
A graduate of the Ecole Polytechnique and the Corps des Ponts & Chaussées, Béatrice holds a Master of Science from MIT. She is also an independent director of Groupe Casino and Peugeot Invest.
Andreea Gleeson, Chief Executive Officer TuneCore
Andreea Gleeson joined Believe in 2015 to head TuneCore’s marketing before being promoted to Chief Revenue Officer in 2020. She is responsible at TuneCore for overseeing the marketing, artist support, artist & partner relations, and international development teams. Under Andreea’s leadership, TuneCore’s international reach has grown from 5 countries to 14 countries on 4 continents. Prior to joining TuneCore, she spent over a decade in the retail industry, where she held several leadership positions in e-commerce and marketing and worked at the heart of the industry’s digital transformation. Andreea holds a bachelor’s degree in marketing from Pace University.
Anne Adamo, Chief Financial Control Officer
Anne Adamo has been Believe’s Chief Financial Control Officer since April 2019. Her background is in corporate finance. Her career spans more than 20 years, first in an international audit firm and then in various mid-size and CAC40 companies, in the context of international environments in transformation. Anne holds a master’s degree in management from the Sorbonne and the DECF.
Elsa Bahamonde Bourgain, Global Head of Artist Services
Elsa Bahamonde Bourgain has been the Global Head of Artist Services at Believe since January 2021. Previously, Elsa worked for 16 years in high-growth companies in the tech ecosystem such as Criteo, Pixmania and Veepee, where she gained expertise in the fields of technology, advertising, e-commerce and the internet, both by leading sales teams at the European level and by defining the business strategy at the global level. Elsa graduated from the Sorbonne with a double master’s degree in French-Spanish European Law (2003), as well as a master’s degree in Marketing and Communication from ISCOM (2004).
Gideon Mountford, Global Head of Digital Retail
Gideon Mountford joined Believe in 2012 to lead the UK’s Digital Marketing and Video team, before being promoted to Global Head Of Digital Retail in 2018. He is responsible for all licensing with our Digital Service Providers, the overall global partnership with the DSP’s and our retail market projections. Gideon is ultimately responsible for Believe’s licensing and partnership with over 150 DSPs and has been at the heart of striking innovative and forward-thinking partnerships with our retail partners. Before joining Believe, Gideon spent the previous decade working in Artist Management and Artist Services, where he provided guidance and support for several top charting artists in the UK, focussed on digital initiatives. Gideon holds a bachelor’s degree in music marketing from Buckinghamshire University.
Isabelle Andrès, Chief Technology & Operations Officer
Previously Chief Product and Operations Officer, Isabelle is now Believe's Chief Technology & Operations Officer. She started her career in the traditional media sector (Lagardère Group, Radio France, TéléImages) where she held various positions in Finance and Operations Management. In 2009, she joined Betclic Everest Group, a European online gaming group and the leading private operator of online sports betting in France, where she was Group COO from 2013 to 2017. She was also COO of Alchimie, a company specializing in the aggregation and digital distribution of thematic video channels. Isabelle Andrès is a graduate of HEC Paris and holds a degree in Psychology from the University of Paris X-Nanterre.
Romain Becker, President, Label & Artist Solutions
Romain Becker has served as President, Label & Artist Solutions at Believe since 2020. After building an initial artist development experience at various start-ups at the intersection of music and technology, Romain continued his career at Google to structure YouTube’s music partnerships. In 2015, he joined Believe to accelerate the development of video monetization strategies, the structuring of Believe’s international deployments, and the growth of commercial operations.
Sandrine Bossard, Chief People Officer
Sandrine Bossard has been the Chief People Officer at Believe since April 2019. She has held various HR management positions over the past 20 years, mainly in companies in the technology sector, where her main mission was to create, structure and develop an HR policy that was as close as possible to the company’s needs. Convinced that the development and fulfilment of employees, in a fair and equitable environment, is a key factor that contributes to the growth of the company, Sandrine Bossard puts these principles into practice in the implementation of Believe’s HR projects.
Vincent Ducrohet, Chief Product Officer
Vincent Ducrohet is Chief Product Officer at Believe. In his role, Vincent has the responsibility to design, build, and deploy all products across all business lines for artists and labels as well as for internal teams. Vincent has 20 years of marketing, product management and business development experience with fast growing technology driven companies.
Virginie Sautter, Chief Marketing and Communication Officer
Virginie Sautter is Believe’s Chief Marketing and Communication Officer since July 2022. She worked for 10 years for major advertising companies such as Euro RSCG and BBDO, focusing on the development of brand awareness for Pepsi and L’Oréal. In 2007, Virginie joined RX France Group, where she led Midem’s marketing and communication strategy, contributed to expand the brand in Africa and Latin America and managed its digital transition.

Board of Directors

The Board of Directors has 6 directors and 1 observer. It brings together individuals with complementary professional background and skills.

Denis Ladegaillerie - Appointed member, chairman and CEO
Graduate of Sciences-Po Paris, ESCP Europe and Duke University (Durham, North Carolina, USA), 52 years old, Denis Ladegaillerie began his career in 1998 in New York, practising business law in an international firm. In 2000, he joined Vivendi in Paris as a business analyst and continued his career within the group in New York as Chief Financial and Strategy Officer for digital activities at Vivendi Universal, until 2004. On the strength of his past success in online music, in 2005 Denis Ladegaillerie founded the Company, of which he is currently the Chief Executive Officer.
John Doran - Appointed member
John received his M.B.A. from the Harvard Business School and graduated with a B.A. in Economics (with honors) from Harvard College. John began his career in investment banking at Morgan Stanley, where he worked in both London and New York. He then served as Vice President of Summit Partners from 2009 to 2012, where he focused on investments across software, internet, and financial technology. In 2012 he joined TCV and is currently a General Partner in London and a founding member of TCV’s European investment efforts.
Ventech, represented by Alain Caffi - Appointed member
Graduated of Kansas University in Lawrence, USA, as well as the Ecole Supérieure de Commerce de Clermont Ferrand, Alain Caffi, 68 years old, is also a Certified Public Accountant. He joined the private equity industry in 1986 when he joined the Natixis group, as CEO of Sofineti, then as Investment Manager of Natixis Private Equity, and finally as Managing Director of FSD Capital Developpement. In 1998, he founded Ventech, an international venture capital company that invests mainly in post-seed and series A companies, of which he is currently Managing Director. In addition to his operational activities, he was also Director of Natixis Private Equity (5 billion under management) between 1999 and 2007, when Ventech became an independent company.
Anne France Laclide-Drouin - Independent member
54 years old, today Chief Financial Officer (CFO) and Compliance Director of RATP Developpement. Prior to that, Anne France Laclide-Drouin was CFO and member of the Executive Committee of the Consolis group, CFO of the Idemia group (formerly Oberthur Technologies) and of various companies such as Elis, GrandVision, AS Watson (Marionnaud) and Guilbert. She started her career at PricewaterhouseCoopers. She sits as an independent director on the Board of CGG (a global geosciences group working for the energy industry). She is Chair of the Audit Committee of the same company. She has also been independent director on the Board of Directors and Chair of the Audit Committee, at SFR.
Orla Noonan - Independent member
Graduated of HEC Paris (1994) and with a BA (Economics) from Trinity College Dublin (1992), Orla Noonan, 51 years old, started her career in 1994 in investment banking in London at Salomon Brothers as a financial analyst, particularly in the media/telecom sector. She joined the AB Group in 1996 as Director in charge of business development, M&A and financial communication. She led IPOs in New York and Paris as well as external growth operations, including the acquisitions of the TV channels RTL9 and TMC. She was Chairman of the television channel NT1 between 2005 and 2010. Orla Noonan became Executive Vice President of the group in 1999 and a member of its Board of Directors in 2003. As CEO of AB Group between 2014 and 2018, she undertook the acquisition of a number of independent production companies, thereby strengthening the group’s position as the French leader in the production and distribution of audiovisual content. In 2018, she was nominated Chairman of the Board of Adevinta, the world’s leading online classifieds company.
Orla Noonan is also an Independent Director of SMCP (since 2017) and of Agence France Presse (AFP) since 2019, as well as a member of the Investir&+ investment committee. She has been an Independent Director of Iliad SA for 12 years (from 2009 to 2021) and of Schibsted Media Group between 2017 and 2019.
Fond Stratégique de Participation, represented by Cécile Frot-Coutaz - Independent member
Graduated with an M.B.A from INSEAD, Cecile Frot-Coutaz, 55 years old, began her media career at Pearson. She helped transform Pearson Television to the leading international producer, later to be known as FremantleMedia. After a short stint in San Francisco creating online and interactive strategies, Cecile joined in 2002 the North American headquarters of FremantleMedia. She had a number of senior roles leading to her promotion to Chief Executive Officer, North America in 2005. She was then promoted to Global Chief Executive Officer of FremantleMedia, a role she occupied until 2018.
After that, Cecile spent close to 3 years at YouTube leading its business in Europe, the Middle East & Africa, in charge of YouTube’s business, strategy and content partnerships across the complex and ever-changing region.
In September 2021, Cecile joined the Sky Group as Chief Executive Officer of Sky Studios, the division of the company that is charged with developing, commissioning and producing its scripted and documentary output.
Siparex XAnge Venture, represented by Nicolas Rose - Observer
55 years old, Nicolas Rose is a graduate of the University of Michigan in the United States and holds a Master of International Business from the Ecole des Ponts Business School. He began his career in 1990 in the investment banking department of J.P. Morgan, and became a financial analyst in 1996 at Hambrecht & Quist in Europe. He then joined the venture capital industry in 1999 as an Associate Director at ABN AMRO, and in 2004 at XAnge (Siparex Group), an early-stage investment fund company (through funds managed by the management company), which is a shareholder of Believe. He is currently Managing Partner of XAnge.

Board Committees

The Board has established three committees: the Audit Committee, the Nomination and Compensation Committee and the CSR Committee.

Audit Committee
Chairwoman (independent): Anne France Laclide-Drouin
Member (independent): Orla Noonan
Member (non independent): Ventech, represented by Alain Caffi
Member (independent): FSP, represented by Cécile Frot-Coutaz
Composition: The Audit Committee is composed of at least three (3) members of the Board of Directors, of whom at least two thirds are appointed from among the independent members of the Board of Directors. They are appointed by the Board of Directors, on the proposal of the Nomination and Compensation Committee. The composition of the Audit Committee may be changed by the Board of Directors, and in any case must be changed if the general composition of the Board of Directors changes.
Assignments: The mission of the Audit Committee is to monitor issues relating to the preparation and control of accounting and financial information and to ensure the effectiveness of the risk monitoring and operational internal control system, in order to facilitate the exercise by the Board of Directors of its control and verification duties in this area. In this context, the Audit Committee has the following main tasks:
- (i) Monitoring the financial reporting process.
- (ii) Monitoring the effectiveness of internal control, internal audit and risk management systems relating to financial and non-financial accounting information.
- (iii) Monitoring of the statutory audit of the company and consolidated financial statements by the Company’s auditors.
- (iv) Monitoring the independence of the Statutory Auditors.
- (v) Compliance
Nomination and Compensation Committee
Chairwoman (independent): Orla Noonan
Member (independent): FSP, represented by Cécile Frot Coutaz
Member (non independent): John Doran
Composition: The Nomination and Compensation Committee is composed of three (3) members of the Board of Directors, of whom two (2) are appointed from among the independent members of the Board of Directors. They are appointed by the Board of Directors on the basis of their independence and their expertise in the selection or remuneration of executive directors of listed companies. The Nomination and Compensation Committee may not include any executive directors.
Assignments: The Nomination and Compensation Committee is a specialized committee of the Board of Directors whose main tasks are to assist the Board in:
- (i) the composition of the management bodies of the Company and the Group
- (ii) the determination and regular assessment of all remuneration and benefits of the Company’s executive directors, including all deferred benefits and/or voluntary or forced departure indemnities.
CSR Committee
Chairwoman (independent): Anne France Laclide-Drouin
Member (non independent): Denis Ladegaillerie
Member (non independent): Ventech, represented by Alain Caffi
Composition: The CSR Committee is composed of three (3) members of the Board of Directors, including the Chair of the Board of Directors and one (1) member appointed from the independent members of the Board of Directors. They are appointed by the Board of Directors, on the proposal of the Nomination and Compensation Committee. The composition of the CSR Committee may be modified by the Board of Directors, and is, in any case, obligatorily modified in the event of a change in the general composition of the Board of Directors.
Assignments: The CSR Committee ensures the governance and monitoring of the Group’s social and environmental projects and the preparation of the Board of Directors’ decisions on environmental and social matters. The CSR Committee ensures that the Group addresses the societal and environmental issues related to its objective of developing artists and labels in the most appropriate way possible, at every stage of their career and their development, in all the local markets of the world, with respect, expertise, equity and transparency.

Bylaws & Internal regulations

Believe SA - Règlement intérieur CA&comités (ENG).pdf
Nov 15, 2022 — 252.05 KB
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Believe SA - Règlement intérieur CA&comités.pdf
Nov 15, 2022 — 246.92 KB
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Believe SA - Articles of Association 30 April 2023.pdf
May 31, 2023 — 222.51 KB
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